Find your MailerLite API Credentials
Step 1: Log in to your MailerLite account. Go to Integrations and click the Use button under the API section.
Step 2: Click the Generate New Token button.
Step 3: Create a new API Token
Enter a name for your token
Select All IPs Allowed
Check the box confirming you’ve read the API token requirements
Then click Create Token.
Step 4: Copy your API token. You’ll need this token for the next steps in the setup process.
Important: Make sure to copy or download this key and store it in a safe place. For security reasons, it will not be shown again.
Connect MailerLite to your Interact App
Step 1: In the Interact app builder, turn on Lead Generation from the left sidebar.
Create your Opt-In Form by selecting the Contact Fields you want to collect from quiz takers.
Adjust your Form Settings to customize the opt-in experience.
Step 2: Scroll down to further customize your Opt-In Form, then click Save & Continue.
Step 3: Under Integrations, select MailerLite.
Step 4: Copy and paste your MailerLite API Key and click Connect API.
Map Interact Triggers to MailerLite Actions
Step 1: Assign MailerLite actions to each quiz result. Click Add Actions to open the list of available actions and begin mapping them to your quiz results.
Step 2: In the slideout menu, you will see a list of available actions to run in MailerLite. The available actions are:
Add to Contact List **Required**: Choose a MailerLite contact list from the dropdown to add new contacts to a specific MailerLite contact list. Example: For a quiz result trigger, you could connect different results to different contact lists to send autoresponders specific to the quiz result your customers received.
Update Custom Field: Choose a MailerLite custom field from the dropdown to update the contact field for new contacts with a specific value. The value will auto-populate with the trigger name, but you can customize this with any value you want. Example: For a quiz result trigger, you could choose the MailerLite custom field "Quiz Result Title" from the dropdown and populate the field with the quiz result title for your quiz.
Step 3: Once finished with one trigger, you can select a different trigger from the left sidebar. When you have set all triggers that you need for your specific setup, be sure to click Save & Continue.
Step 4: *Optional* You’ll be taken to the Answers section.
If desired, repeat Steps 1-3 to set a Trigger and Action for specific quiz answers. This allows you to trigger MailerLite actions when a quiz taker selects a particular answer.
If you prefer to skip this step, simply click Save & Continue.
MailerLite Integration Settings
Step 1: *Optional* Enable Re-Subscription
By default, MailerLite does not re-subscribe contacts who have previously unsubscribed.
Step 2: If you have clear, documented permission to email these contacts again, you can override this default setting:
Locate the option labeled Activate unsubscribed recipients.
Check the box to allow re-subscription of previously unsubscribed contacts.
Hit Save & Continue
Map Form Fields to MailerLite Custom Fields
Step 1: Here you will find an overview of the way your opt-in form fields are connected to MailerLite custom fields.
Default fields (cannot be changed): Email, First Name.
Step 2: For all other fields, choose one custom field from the dropdown that you would like to populate with the form value. Example: mapping Company Name to "Custom Field 1" will populate the value inputted for Company Name into the MailerLite custom field "Custom Field 1".
Step 3: When finished with mapping your form fields, be sure to click Save & Continue. If you find you need to make changes, you may edit the integration settings at any time.
Test your MailerLite Connection
Step 1: Select Test Integration to test your Integration to MailerLite.
This will Send test contact information to your MailerLite account to test your integration setup.
Step 2: Once your test is successful, hit Publish on your quiz to start collecting leads.
IMPORTANT: If your quiz is already published and embedded, any changes made to the integrations will require you to publish your quiz after changes have been saved.
Frequently Asked Questions
Will existing MailerLite contacts be updated?
Yes, existing MailerLite contacts will be updated with updated field values and be added to new subscriber groups
What will a new contact look like in MailerLite?
Once your contacts start to load into MailerLite, you can customize the fields that are displayed per contact, including the quiz result. You can customize it within MailerLite to look something like this (if desired):
