If you already have a quiz built in Interact, you can send each quiz result to Kit and deliver the full result by email.
You’ll be able to:
Create (or confirm) your Interact quiz results
Create one Kit email (or email sequence) per quiz result
Connect Kit to Interact using your Kit API credentials
Trigger a Kit Sequence when a quiz taker receives a specific quiz result
(Optional) Trigger actions based on individual quiz answers
Test the integration and publish changes
How This Setup Works
When a quiz taker opts in on your Interact quiz, Interact can send their email (and any other opt-in fields you collect) to Kit.
You then set up Result triggers in Interact so that when a quiz taker receives a specific quiz result, Kit adds them to the matching Sequence (or applies other actions you configure).
⚠️ Important: If you want to send the full quiz result by email instead of showing it on the result page, you still need to create and name each quiz result in Interact so you can map each result to the correct Kit Sequence.
Step 1: Create your Interact Quiz Results
Option A: Show the full result on the result page (and email a copy)
If you want quiz takers to see their result immediately, build out each result page in Interact (result title + full result content).
Option B: Only deliver the full result by email
If you want to deliver the full quiz result only by email:
Create each quiz result in Interact and give it a clear Result Title so you can identify it later in your integration setup.
On the result page, include a short thank-you message or preview that tells the quiz taker to check their inbox for the full result.
Step 2: Create the Quiz Result email in Kit
You should create 1 email (or email sequence) for each of your quiz results.
In Kit, click Send.
Click Sequences.
Click + New Sequence.
Choose a template for your sequence.
Name the sequence (click the pencil icon to edit the name).
Recommendation: use the same name as the matching Interact quiz result.
Create your email:
Add a subject line.
Under Send this email, select Immediately (so it sends as soon as the subscriber is added).
Write your email content.
Click Publish (emails only send when they are published).
(Optional) To add more emails to the sequence, click Add Email.
⚠️ Important: If your email is not published in Kit, it will not send when the subscriber is added to the sequence.
Step 3: Find your Kit API credentials
Log in to Kit.
In the header menu, click Account.
Select Settings.
Under Settings, select Developer.
Copy your API Key and API Secret (you’ll paste these into Interact in the next step).
Step 4: Connect Kit to your Interact quiz
In the Interact quiz builder left sidebar, open Lead Generation.
Turn Lead Generation on.
Build your opt-in form:
Select the contact fields you want to collect.
Customize the opt-in form (this displays after the last question and before the quiz result).
Under Connect an intergration, choose Kit.
Paste your Kit API Key and API Secret.
Click Connect.
Step 5: Map Interact Triggers to Kit Actions (Results)
Under Results, select a quiz result from the left sidebar.
Click Add Action.
You will set a trigger for each quiz result.
When a quiz taker receives that result, it will trigger the Kit action(s) you choose.
In the slideout menu, choose the Kit action(s) you want to run (examples shown in the Kit actions list).
Repeat for each quiz result.
When every quiz result has the trigger/action(s) you need, click Save & Continue.
❗ Important: Make sure you configure triggers for every quiz result you plan to email. If a result does not have an action set, Kit won’t know which Sequence to send.
Step 6: Map Form Fields to Kit Subscriber Fields
Review the field mapping overview.
Default fields (cannot be changed): Email, First Name.
For any other opt-in form fields, use the dropdown to select the Kit subscriber field you want to populate.
Click Save & Continue when you’re finished.
Test and Publish
Click Test Integration.
If the test is successful, click Publish on your quiz.
❗ Important: If your quiz is already published and embedded, you must publish your quiz again after saving integration changes for them to go live.
Troubleshooting
Problem | What to check or change |
Emails aren’t sending from Kit | Confirm the Kit email is set to Published in the Sequence. |
Quiz takers aren’t being added to the correct Sequence | Confirm you added a Result trigger + action for the specific quiz result. |
Changes aren’t taking effect on a live quiz | After saving integration changes, click Publish on the quiz again. |
FAQs
Do I need one Kit sequence per quiz result?
Do I need one Kit sequence per quiz result?
Yes. You should create 1 email (or email sequence) per quiz result so each result can send the correct email content.
Can I send the full quiz result only by email (and not show it on the result page)?
Can I send the full quiz result only by email (and not show it on the result page)?
Yes. Create and title each Interact quiz result so you can map it to the right Kit Sequence, then use the result page to tell quiz takers to check their inbox for the full result.
Do I need to republish my quiz after I update the integration?
Do I need to republish my quiz after I update the integration?
Yes. If the quiz is already live, integration updates require you to publish the quiz again after saving changes
Quick Reference
Recommended setup structure (Interact → Kit)
Setting | Value |
How quiz takers get the result | Show result page, and/or deliver by email |
How results are delivered by email | One Kit Sequence per quiz result |
Where you connect Kit | Interact Lead Generation → Connect your email list |
Where you map result-based automation | Results → Add Action |
Where you map answer-based automation (optional) | Answers → Add Action |
Go-live step | Publish the quiz after saving changes (help.tryinteract.com) |
Setup Checklist
Quiz results are created and clearly titled in Interact
A Kit Sequence exists for each quiz result, and the email is Published
Lead Generation is enabled and the opt-in form fields are set
Kit API Key and API Secret are connected in Interact
Each quiz result has a Result trigger/action set
(Optional) Answer triggers/actions are set
Opt-in fields are mapped to the correct Kit subscriber fields
Test Integration passes
Quiz is published (or republished) after changes (help.tryinteract.com)
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