There are two important elements when setting up a lead capture form on your quiz.

1. Give people a reason to opt-in: This can be personalized advice based on their result, or a discount, or a free download, or any sort of incentive that adds to the appeal of seeing your quiz results

2. Tell people how often you’ll be emailing them so they know what to expect

*Note you can select what information you want to ask for from people

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